Graphic design studio by Yurko Gutsulyak

About Works Press English

Graceful name




Client:
Universal Ltd

Area:
Underwear chain stores

Year of creation:
2010

Art director:
Yurko Gutsulyak




More project for client


Bretelle

The primary target audience of the underwear chain stores are women. The name should be associated with femininity, sexuality, tenderness, lightness.
The new brand will offer the high-quality and fashionable underwear made of textile, lace and accessories of the leading European manufacturers.

The result

Bretelle
is an element of clothing, including the underwear. The meaning and French sounding of the word indicate affiliation to the fashion industry.
The name gives associative hints at the light eroticism, romantic adventure.



See next work:
Naming / Star name

PDF Portfolio

Download




Graphic design studio by Yurko Gutsulyak You can call us

+38 044 577 52 24