Graphic design studio by Yurko Gutsulyak

About Works Press English

Geometric name




Client:
oooo.com.ua

Area:
Product Design

Year of creation:
2010

Art director:
Yurko Gutsulyak

OOOO

Design Shop oooo.com.ua


It was essential to create a graphically simple name that is easy to read (first of all, visually) and quick to remember. It is all about the way a certain name looks, not the way it sounds.
The name itself defines the project’s Internet address which should be conveyed to the target audience as simply as possible.
It should be also equally perceived in Roman and Cyrillic fonts as well as graphic language.

So,we came up with oooo.com.ua name, where “O” is an object, a fascination and a display of emotion, and finally it’s a round or a circle which is one of the simplest basic figures.
It is a constant basis for an infinite number of developments in absolutely all spheres of design.



See next work:
Naming / Graceful name

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Graphic design studio by Yurko Gutsulyak You can call us

+38 050 334 81 78